March 14, 2023

Five Iron Golf | Chicago, Illinois

HOW EFFECTIVE ARE YOUR SALES AND MARKETING STRATEGIES?

DON’T MISS THIS HALF-DAY EVENT

Kaseya+Datto Connect Local Sales & Marketing Series heads to Five Iron Golf Chicago, IL on March 14th. This jam-packed half-day event offers insight into the current sales & marketing landscape from industry leaders, cover the State of the MSP report, how to grow cybersecurity clientele and more. Enjoy lunch, receive actionable takeaways and stick around afterward for a relaxing opportunity to mingle with other MSPs, speakers and sponsors during our networking reception.

Educational Sessions

Stay ahead, every step of the way. Our experts will provide actionable insights and equip you with the necessary tools to scale your business, grow and generate more revenue.

Networking Opportunities

We will provide lunch for all attendees, as well as the opportunity to discuss all things sales & marketing with fellow IT professionals over cocktails at the closing networking reception.

AGENDA

Tuesday, March 14, 2023

Join us for check in at 12 PM noon local time for a quick registration and lunch, provided for all attendees. After lunch, we'll kick off the day's sessions before wrapping things up with a networking reception at 5:30PM. 

The IT Complete Vision

Naj Raza

Product Executive, IT Complete, Kaseya

Kaseya’s IT Complete is the world’s first and only purpose-built platform designed to directly address the challenges of DO-IT-ALL, multi—function, IT professionals. One vendor with everything you need, woven together to save you time, smart enough to help you get more done, and in a way you can afford.

Tips on Consultative Selling

Corey O'Donnell

VP Platform Marketing, Kaseya

A candid and somewhat comedic dialogue about how to effectively communicate value to customers. Every interaction is a sales opportunity, establishing you either as a trusted expert or an unfortunate burden to the business goals. We’ll lay out some simple, common-sense tactics - with real world examples - for leveraging your QBR’s and other interactions to build confidence in your role advising the technology needs of any business. This is a fun, light-hearted session, but nonetheless powerful as a reminder of how we can leverage basic aspects of human nature to win more business.​

Quote to Cash Fast-Tracked

Nadir Merchant

GM & CTO, IT Operation Suite, Kaseya

Learn how to uncover missed revenue opportunities, procure products automatically, eliminate technicians' inefficiency, and stop chasing checks and just get paid. Join this session to learn how myITprocess, Datto Commerce, Autotask, IT Glue, and ConnectBooster work seamlessly together to help you build a profitable, efficient, and cash flow-positive business.​

Simplifying Your Sales Presentations to Grow MRR

Brett Jaffe

VP Revenue, audIT

Everyone wants the best product or service. But the truth is they don’t always buy the best. They buy what they ‘think’ is the best. And almost always, that is from whoever was able to communicate the value the clearest.​

Any MSP who confuses their prospect, even a little bit, will lose the sale or upgrade, even if their product is vastly superior to the others. And in an industry as technical as IT, it’s incredibly easy to confuse the prospect and clients. Especially when everything out there available for you to use in your presentations, leads with the technical.​

If your competitor is inferior in every way but can communicate better than you can, they’ll beat you every time, even if they’re charging more. Whether you’re just getting started or a very mature MSP who has your sales and business review process dialed in, we all want to grow to that next level. Learn how to quickly create sales, business reviews, and even prospecting presentations that communicate the value of what you do in a visual, simple, non-technical, and highly persuasive way.​

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